Drug-driving, welcome to the family

The drink driving campaign has been well publicised for a number of years and everyone is well aware of the penalties of being caught over the limit. However the Department of Transport is now looking to tackle drink-driving's more infamous sibling drug-driving.

As one in ten males has admitted to sitting behind the wheel of a car under the influence of drugs, the Department of Transport are taking new steps to warn drivers of the sentences they face if caught. Moreover police are more able to identify drug-drivers than drink-drivers because the eyes betray their lucid state of mind.

Government campaigns have made drink-driving socially unacceptable as the dangers to others is high and the new camping is set to have a similar effect on drug-driving. The campaign costing over £2.3 million is hoping to tap into the society consciousness by turning around the public attitude to drug-driving.

The problem is especially common in the younger demographic sectors where over 29 percent of 25 to 34 year olds admit to being in a car where they believe the driver maybe impaired by drugs and the new drug driving campaign hopes to reduce the n one in five driver statistic who die behind the wheel because of having illegal substance coursing through their bodies.

Insure My Vehicle provides vehicle insurance for car owners across the UK combining drivers legal obligation to supply car insurance and arranging expert levels of standard cover.

August 28^th 2009

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